An increasing number of newcomers arrive in Canada every year. Our business continues to grow because we’re connecting early and building life-long relationships by helping them navigate banking in Canada, become homeowners and make connections in their new communities.
That’s why we introduced RBC Meeting Place, a first-of-its kind branch, staffed with employees who bring a rich sense of culture, diversity and empathy to newcomer clients, as many were newcomers themselves. It’s also why we’ve partnered with community organizations, like ACCES Employment, to help newcomers find meaningful work and get advice.
With RBC Ventures, we’ve gone a step further. Created by newcomers for newcomers, Arrive provides personalized human and digital guidance to make planning and starting a new life in Canada a smoother experience. Co-founder Shikha Bhuchar has even picked up a few Arrive families from the airport and marveled how
“it was truly amazing to be part of the first few moments these families had in Canada.”
For complex arrivals, our cross-border teams work together to connect our clients with local expertise, language support and the right advice for their journey and beyond.
“We were introduced to RBC before we arrived. Our advisor became one of our closest family friends. He really made us feel like we were home.”
— Louise Chang, RBC Wealth Management client
For more information, please visit RBC newcomers.
Introducing RBC Ventures
We’re moving beyond banking to create compelling solutions that solve common problems for consumers and businesses and add unique value to all Canadians. It’s the new part of RBC that acts like a startup, and is backed by all the resources of a bank. We aim to attract five million users over the next five years and convert 10% of them to banking clients. In 2018, we brought 10 ventures to market and we have more in development.
Going Green for Life
Our teams across Canada and the U.S. earned the trust of Green for Life (GFL), one of the largest and fastest growing environmental services companies in North America. We were the lead financial advisor on the dual track M&A and IPO process, and the only investment bank on its IPO, recapitalization and financing. Our cross-border capabilities and purpose-driven approach helped create a foundation so GFL can continue to grow and provide diversified environmental solutions and services beyond its current 2.5 million households.
“This deal is one of many that showcases our global strength and the client-centric approach that RBC is known for.”
— Peter Buzzi, Global Co-Head M&A, RBC Capital Markets.
(1) Dealogic, based on global investment bank fees, Fiscal 2018.
Infusing social purpose with family values
Gender and generation are redefining wealth, legacy planning and giving. We’re using global insights about the changing face of wealth and legacy, including a study we commissioned with The Economist Intelligence Unit this year, to transform how we serve our clients. With more diverse expertise and deep knowledge, we’re helping our clients grow and protect their wealth, and achieve both their personal and financial goals.
“I’ve thought about legacy a lot since having kids. I’m a third generation of working moms and it’s important for me to show them the value of working and at the same time, being able to give back.”
— Carmyn Aleshka, RBC Dominion Securities client.
For more information, please visit RBC Wealth Management.
Winning new clients
The way our clients invest is changing, so our business is too. With ongoing investments in technology, we’re meeting increased demands from managers to launch exchange-traded funds (ETFs). Our client-centric approach and focus on delivering best-in-class products and experiences won us four new ETF mandates, such as First Block Capital, in 2018.
“As newcomers to ETFs, it was essential for us to partner with a team whose collaborative, professional culture and strong technology platform complemented our ETF ambitions.”
— Bill Stormont, Chief Operating Officer, First Block Capital.
We’re here for you
In 2018, our Life & Health and Travel Claims teams handled approximately 115,000 cases. With a team of 400+ claims specialists plus 20 nurses and nurse managers, our clients can contact us 24/7 to help handle the unexpected. Whether it is arranging an international air ambulance, understanding complicated medical jargon or assistance navigating a local healthcare system, we provide compassion and peace of mind so our clients can focus on what matters most.
“As a nurse, I love using my healthcare skills to help our clients access the treatment and resources they need so they can get back on their feet as quickly as possible.”
— Rommel Asprer, Clinical Specialist, RBC Life & Health Claims.
For more information, please visit RBC Insurance.
Hat trick for RBC Rewards® at the Loyalty360 Customer Awards
> Platinum Award in Customer Experience and Engagement
> Bronze award for Loyalty and Advocacy
> Loyalty360 Customer Service Innovation Award